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New Director of Partnerships in Store For the PPA Tour

Author: Wesley Ahlfeld | July 11, 2023

Veteran of the racquet sports world brings her expertise to the world of pickleball

SALT LAKE CITY, UT (June 30, 2022) – The PPA Tour announced Thursday that it had welcomed Kimberly Pettit to its team and that she would take on one of the Pro Tour’s most demanding and dynamic roles: Director of Partnerships. The position calls for extreme attention to detail, excellent time and client management, and healthy dose of creativity in order to successfully build and foster business partnerships and client relations.

Since its inception in 2018, the PPA Tour has grown in leaps and bounds alongside the parallel surge in pickleball’s popularity around the world. Continuing to add to its staff members across the board has been a top priority for the PPA in order to answer the call of the swelling demand for tournament play and professional competition. Growth has allowed the PPA to hire more than five times its original number of full-time employees, as well as add numerous part-time employees and contractors to its ranks.

Kim Pettit takes on her new role at the PPA with an impressive portfolio of experience and talent to support her. Previously, Pettit held roles at Dunlop Sports as both a marketing and product manager. Her time in that industry had her managing million dollar budgets aimed at marketing all of Dunlop’s racquet sports categories: tennis, squash, badminton, and padel.

While working in product management, Pettit was responsible for handling indoor product lines, overseeing testing, and analyzing market trends in order to maximize sales impact. She also worked in the world of sponsorships for many years and spent much of her time maintaining all of Dunlop’s sponsorship relations and activations in the USA including their US Junior Player Programs, ATP & WTA players, academies, tournaments, and associations.

The PPA Tour is excited to welcome Kim Pettit to both the PPA team and the world of pickleball at large. We are looking forward to working in collaboration with her for years to come.


Media Contact:
Hannah Johns | PPA Tour | PR/Broadcasting | hannah@ppatour.com


ABOUT THE PPA TOUR:
The Professional Pickleball Association is the professional tour for the sport of pickleball, organizing events and rankings for the top male and female pickleball players in the world and awarding almost $3 million in annual prize money. With more than 20 events in 2022 at world-class facilities like the Lindner Family Tennis Center in Cincinnati and the Darling Tennis Center in Las Vegas, the PPA Tour is the premier provider of professional and amateur events. The PPA Tour’s broadcast partners include FOX Sports, Tennis Channel, CBS Sports, and ESPN. Founded in 2018 and based in Salt Lake City, Utah, the PPA Tour provides an unparalleled experience for all, inviting players to compete and “play where the pros play,” as well as offering unrivaled venues, food/beverages, live DJ entertainment, VIP experiences, giveaways and games, pro player meet-and-greets, shopping, vendors, and more. For more information, go to www.ppatour.com.

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